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Law Chat with Girija


Feb 4, 2021

Our guest today is a tech-expert and she now helps other entrepreneurs DIY the technical aspect of their business so they can seamlessly navigate the logistics. 

 

Episode Introduction: 

Shannon tells us about her journey of working under someone else to turning her life around with one unexpected web-designing gig. She walks us through her entrepreneurial journey. 

 

Episode Summary: 

Shannon shares with us how her fear of being dependent on another organization’s well-being for her paychecks is what gave her the push to start her own business and work independently. She also shares how it took three years in her side-hustle before she was ready to be self-employed. In this episode, Shannon’s sharing her journey with our audience so they can turn their side-hustle into a full time job and be self-employed.

 

Main Takeaways:

  • Stepping out of your day job and into entrepreneurship doesn’t happen overnight. There’s planning, evaluation and thought that goes into making this decision.
  • For a lot of entrepreneurs, setting boundaries with clients is a challenge. The solution is to step out of your employee mindset and into your CEO mindset.
  • Most entrepreneurs are afraid to invest in getting support for their business but it is a foundational part of your journey, so even if you feel like you won’t be able to make back your investment - take the leap of faith.
  • Money is not the only measure of your success. The energy, emotions, time and efforts you invest are accounted for as well.
  • At the end of the day, a business coach can only guide you with what to do but it’s you who has to do the work.
  • It is good to get fulfillment from your work but it is important to make time for things beyond it.
  • As entrepreneurs, we need to be platform independent. While there’s nothing wrong with investing in paid advertisements, your business’ success shouldn’t be dependent on them.
  • An entrepreneur should strive to be proactive instead of reactive
  • Shannon’s top business tips:
  1. Put yourself out there before you think you’re ready. There’s no such thing as perfection.
  2. Showing up is not just about establishing yourself as the expert, it’s simply about telling people how you can help them.
  3. Don’t go through your journey alone. Seek support when it’s needed. 

 

Resources: 

 

 

 

 

 

Fun Facts About Shannon Mattern:

  • Shannon is a coffee person.
  • Her favourite book is The Middle Finger Project by Ash Ambirge.
  • Her favourite business tools are Wordpress, Airtable, Convertkit and Deadline Funnel.

 

Find Shannon Mattern:

Website: https://shannonmattern.com/

Instagram: https://www.instagram.com/shannonlmattern/

Podcast: https://podcasts.apple.com/us/podcast/pep-talks-for-side-hustlers/id1367475819?mt=2

Get the visual experience, watch the videocast for the episode here: https://youtu.be/N55NNJZ00QU

 

Connect With Girija:

Website: https://www.gbplaw.com/

Instagram: https://www.instagram.com/gbplaw/

Facebook: https://www.facebook.com/GBPLaw/

 

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